Reese's and OREO Team Up for Iconic New Snack Collab Fans Have Been Waiting For
It’s finally happening. After years of fans dreaming and speculating, the ultimate mashup is hitting shelves: Reese’s Oreo is real, and it’s every bit as decadent as it sounds.
This long-awaited team-up between two snack royalty brands brings together the best of both worlds – rich peanut butter and crisp chocolate cookie – for a flavor combo that’s bound to become an instant classic.
Whether you’re team peanut butter, team cookie, or just someone who never skips dessert, this new release is one to watch.
REESE’S and OREO Unite in New Snack Collab
This collab isn’t just a flavor tweak. It’s a full-blown snack innovation. There are two main products debuting as part of this delicious partnership, and both are already generating serious buzz.
First up is the Reese’s x Oreo Cup, which packs Oreo cookie crumbs and Reese’s signature peanut butter inside a chocolate shell. You’ll find this one in several sizes: King Size, Standard, and Minis, perfect for sharing or keeping all to yourself.
Then, there’s the star of the show: the Reese’s Oreo cookie itself. This sweet sandwich features a layer of Reese’s peanut butter crème swirled with Oreo cookie bits, all tucked between two classic chocolate Oreo wafers.
Think of it as your favorite cookie and your favorite candy bar wrapped up in one bite.
Reese’s Oreos: Where to Buy and Release Date
The official Reese’s Oreo release date is just around the corner. A nationwide rollout is planned for September 2025. The treats will land at most major grocery and convenience stores.
But, if you’re not one to wait, there’s good news. Starting July 30, you can sign up for early access on the official Hershey and Oreo websites. And, if you’re an early bird, pre-sales kick off August 18, giving you a head start before these sweet treats fly off the shelves.
As for where to buy them, keep an eye on all the usual spots. Walmart, Target, Walgreens, and grocery chains like Kroger and Safeway are expected to carry them once the nationwide release drops.
A Sweet Strategy Behind the Scenes
While this new treat is exciting for consumers, there’s a strategic reason behind the sugary merger. Hershey, like many companies in the food industry, has been hit by rising ingredient costs, especially cocoa. So, a mix of unpredictable weather and global supply chain issues has made chocolate more expensive to produce, prompting brands to get creative.
Enter peanut butter. By blending Reese’s signature spread into Oreo products, and vice versa, the brand can cut back on cocoa usage without compromising flavor.
It’s a win for snack lovers who still get a satisfying chocolate peanut butter fix, and a win for the company managing its production costs more efficiently.
Even better, the approach seems to be working. After a rocky start to 2025, Hershey saw a 26% jump in total net sales. That’s a sweet rebound by any standard.
Why This Collab Just Makes Sense
When you think about iconic American snacks, Reese’s and Oreo both sit comfortably at the top of the list. They’ve built loyal followings for their bold, comforting flavors and endless reinventions, from limited-edition Oreo flavors to seasonal Reese’s shapes.
So, it only feels right that they’d eventually cross paths with a product that gives fans exactly what they want.
More than just a treat, this release is a reminder of how brands can adapt, evolve, and deliver joy even in a tough economy. Reese’s Oreo cookies don’t just satisfy cravings. They prove that a good collaboration can be more than marketing; it can actually taste great, too.
Time to Snack Happy
Whether you're a die-hard fan or just snack-curious, the Reese’s Oreo drop is worth checking out. With the release set for this fall, now’s the perfect time to sign up for early access and prepare your taste buds for something a little bit nostalgic, a little bit new, and a whole lot of fun.