How Much Does It Cost to Attend Super Bowl 60? Here’s What People Are Paying
The Super Bowl always comes with sticker shock, but this year’s host city is changing the equation a bit.
Super Bowl 60 landed in Santa Clara, California and, while prices are still higher than a typical Bay Area weekend, travel costs are shaping up to be more manageable than some of the more recent Super Bowls.
Flights and hotels are rising as game day approaches, but not at the extreme levels fans have seen in past years.
So, the big question is simple: how much does it cost to attend Super Bowl 60 if you’re traveling in?
Here’s What the Numbers Look Like
For most people, attending Super Bowl 60 means budgeting between $1,000 and $3,000 for a short weekend trip, before game day tickets.
A budget-minded traveler flying into the Bay Area, staying outside Santa Clara and keeping the trip tight, can often manage around $1,000 to $1,500 for airfare, lodging, and local transportation.
Midrange travelers who want better flight times or hotels closer to the action typically land in the $1,800 to $2,500 range.
If you’re prioritizing proximity to Levi’s Stadium or higher-end accommodations, travel costs can easily push past $3,000, especially once rental cars and peak-night hotel pricing are factored in.
That said, these estimates don’t include the actual Super Bowl tickets, meals, or entertainment, which can add significantly to the final bill.
Why Super Bowl 60 Travel Costs Are Different This Year
Big events always drive prices up, but Santa Clara is a slightly different host city. Compared to recent Super Bowls in major tourist hotspots, the Bay Area has more lodging options spread across multiple cities. That extra inventory will help to keep prices from skyrocketing across the board.
Travel platforms tracking demand have noted that Super Bowl 60 trip costs are rising, but at a slower pace than previous years, especially for flights.
So, if you’re willing to be flexible, you’ll have more room to maneuver than usual.
Where the Biggest Price Increases Show Up
Even with relatively moderate airfare increases, hotels remain the biggest pressure point for the budget. During Super Bowl weekend, nightly rates across the Bay Area increase significantly, including budget properties.
Lower-cost hotels that would normally be affordable can charge several times their usual rates, particularly close to the stadium. Car rentals also see noticeable spikes, driven by limited supply and increased demand from fans staying farther away.
In short, hotels and transportation, not flights, tend to drive the biggest price swings for Super Bowl travel prices.
How People Are Keeping Costs Down
Fans who are making Super Bowl 60 work without blowing their budget are leaning on a few strategies:
Staying further away from Santa Clara and commuting on game day
Flying into alternate Bay Area airports, instead of the closest option
Extending their trips before or after the game to avoid peak nights
Booking early and monitoring prices closely as availability tightens
Being flexible with your location and dates makes a meaningful difference when prices surge around major events.
What to Expect If You’re Still Deciding
Super Bowl travel is never cheap, but Super Bowl 60 costs are landing closer to a manageable splurge than a financial shock.
If you’re realistic about your location, flexible with your dates, and clear about what matters most, attending the game can be expensive without being extreme.
The key is knowing the numbers upfront. Once you do, planning will be a lot less stressful. Here’s hoping your team takes home the trophy!
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